Comments on: San Francisco takes on Cocoa Krispies!

By: SF Calls Out Kellogg’s on Bogus Health Claims for Cocoa Krispies | Fooducate

Wed, 04 Nov 2009 22:27:27 +0000

[...] the immunity claim, has also been sent to FDA Commissioner Dr. Margaret Hamburg. As Marion Nestle points out in her excellent Food Politic blog “Shouldn’t the FDA be taking this [...]

By: The next target for the food conscious community : Foodessentials

The next target for the food conscious community : Foodessentials — Wed, 04 Nov 2009 17:07:36 +0000

[...] The food community is riding high after their recent victory over the Smart Choices food label rating systemand turning their attention to front of package marketing claims as their next target – see marion nestles article on Cocao Krispies and ¨immunicty¨claim h ere. [...]

By: Inoculated Mind

Inoculated Mind — Mon, 02 Nov 2009 15:39:10 +0000

This claim isn’t any different from the claims made on food supplement packages. “Supports your immunity” is a vacuous statement that makes no actual claims about what it really does. The difference, though, is this is a sugary cereal versus a bottle of pills sold at Whole Foods. But I don’t see a difference – all wishy-washy statements with no evidence to back up any real claims.

By: Smart Choices RIP : Foodessentials

Smart Choices RIP : Foodessentials — Sat, 31 Oct 2009 20:52:18 +0000

[...] This dramatic turn around and the resulting negative press will surely make manufacturers and retailers take pause before they next try to tell the consumer what is good or bad for them. The next frontier will be front of label claims such as ¨increses immunity¨ etc. see Marion Nestle article here [...]

By: Yum Yucky

Yum Yucky — Thu, 29 Oct 2009 13:48:23 +0000

I don’t know about you, but anything I ingest with mountains of sugar LOWERS immunity. Happens every time I get real greedy.

I’m surprised the FDA isn’t attacking, especially the way they harassed Cheerios over the “lower cholesterol” claims.

By: Laura Cohen

Laura Cohen — Thu, 29 Oct 2009 04:44:00 +0000

Oh, I just assumed it meant immunity from prosecution. It obviously has nothing to do with good health. They don’t really think we’re that dumb, do they?

By: kock

kock — Thu, 29 Oct 2009 01:28:19 +0000

People, The FDA has no control over the box art. Sue them for false advertising if you have to and MOVE ON! How much of its custonmer base can even read ‘immunity’. Its up to parents to use their brains.

By: dogear6

dogear6 — Wed, 28 Oct 2009 22:09:36 +0000

I feel sorry for women who do not know better, whether due to lack of education or even lack of experience in feeding their families. It is really a minefield of problems trying to navigate these labels.

By: The Dear Dr.MOZ Baby Blog » The Krispies Hit the Fan in California

The Dear Dr.MOZ Baby Blog » The Krispies Hit the Fan in California — Wed, 28 Oct 2009 17:48:36 +0000

[...] > Kellogg’s tip thanks to FoodPolitics.com! [...]

By: Tom Douglas » Blog Archive » Food Politics/ Big Food, by Shelley Lance, Blog Editor

Wed, 28 Oct 2009 17:45:06 +0000

[...] a more recent post, Nestle reports that the San Francisco Attorney General just sent a warning letter to [...]