Comments on: Kellogg seeks weight-loss health claim for cereals

By: Nursery Decoration

Nursery Decoration — Mon, 22 Nov 2010 07:34:49 +0000

weight loss is sometimes difficult to attain, it all depends on your motivation and genetics .`’

By: Electric Lighting :

Electric Lighting : — Sat, 30 Oct 2010 17:52:56 +0000

weight loss should be easy to achieve if you combine proper diet with lots of exercise *

By: The Real & Surreal on Cereal | Feed Me I'm Cranky

The Real & Surreal on Cereal | Feed Me I'm Cranky — Sun, 07 Mar 2010 16:56:16 +0000

[...] Yikes! Might as well generally be a bit skeptical of claims made on cereal boxes — see here on how Kellogg’s wants to make weight loss claims on its [...]

By: Kellogg Seeks Weight-loss Health Claim for Cereals « SpeakEasy

Kellogg Seeks Weight-loss Health Claim for Cereals « SpeakEasy — Thu, 04 Mar 2010 23:34:32 +0000

[...] This post first appeared on Food Politics. [...]

By: Pete

Pete — Thu, 04 Mar 2010 18:00:13 +0000

@ Anthro
Why does he need qualifications? Anyone can tell there is lack of consensus. So which of the highly qulaified esteemed experts is right? The one that says grains are good or the ones that say they are bad?

By: Subvert

Subvert — Wed, 03 Mar 2010 19:00:22 +0000

@Christine: Great link. I like the campaign!

By: Brenda

Brenda — Wed, 03 Mar 2010 18:43:33 +0000

WOW!! Who the F do this people think they are? I mean comments like that just make my blood boil. The public is serious need of a wake up call.

Their “science still remains proprietary and does not require disclosure through this process,” BECAUSE IT DOES NOT EXIST!!

By: Anthro

Anthro — Wed, 03 Mar 2010 16:00:25 +0000

@ET Addison

May we know your qualifications for making these accusations against highly educated and trained professionals?

By: Christine

Christine — Wed, 03 Mar 2010 10:16:48 +0000

Ah, Kellogg’s. They do try anything to get people to eat more of their products, don’t they? In the UK they’ve just run an advertising campaign encouraging kids to eat Coco Pops as an afternoon snack. Never mind that Kellogg’s are partners in the UK government’s Change4Life anti-obesity campaign and that Coco Pops are 35% sugar. We thought their adverts could do with a better slogan, and asked people to make some suggestions. You can see a selection of them at http://www.sustainweb.org/childrensfoodcampaign/coco_pops/

By: Subvert

Subvert — Wed, 03 Mar 2010 03:54:34 +0000

Any ‘eat/drink this to lose weight’ claim is a dead giveaway… They should just label the product with “If you eat buy this, you’re more stupid than we thought”.

Seriously, eat to lose weight?! How about DON’T eat this and lose weight. Maybe that’s what they would tell you if they really cared about your health!

Calorie deficits create an environment for your body to burn more energy than it takes in and cause you to lose weight. Believing that you can eat your way to weight loss is just a sad and depressing downward spiraling dream. A dream that Kellogg’s and other companies would love to have you partake in. The more you eat, the more they profit.