EnviroMedia explains the inspiration for the Index: the appearance of the word “Superfood” on Lake Superior State University’s 38th annual List of Words to be Banished.
Here’s the 2013 Leanwashing list:
- Made With
- Whole Grains
- 100 Calorie
Away with all of them! (I can think of plenty more. Send your suggestions to the site.)
Here’s a prime example:
And while we are on the subject of whole grains, you might want to take a look at Colbert’s latest “Thought for Food.”
Enjoy the weekend!
Next public appearance
New Directions in the Fight Against Hunger and Malnutrition: A Festschrift in Honor of Per Pinstrup-Andersen. Cornell University, Statler Hotel Amphitheater. The conference begins at 7:30 a.m. with breakfast and ends with a reception the following day with remarks by professor Pinstrup-Andersen at 2:25 p.m. For the schedule and details, click here.
My joint contribution with Malden Nesheim is from 1:40-2:00 p.m. on “the internationalization of the obesity epidemic: the case of sugar-sweetened sodas.”