I’m moderating an online webinar on the new Slow Food book, Ark of Taste, with authors David S. Shields and Giselle Kennedy Lord. For information and registration click here. It’s at 4:00 p.m. EST.
The Leanwashing Index: Yes!
EnviroMedia explains the inspiration for the Index: the appearance of the word “Superfood” on Lake Superior State University’s 38th annual List of Words to be Banished.
Here’s the 2013 Leanwashing list:
- Made With
- Whole Grains
- 100 Calorie
Away with all of them! (I can think of plenty more. Send your suggestions to the site.)
Here’s a prime example:
And while we are on the subject of whole grains, you might want to take a look at Colbert’s latest “Thought for Food.”
Enjoy the weekend!