I’m speaking with Fabio Parasecoli about his new book, Gastronativism: Food, Identity, Politics, at the Museum of the City of New York at a session chaired by Krishnendu Ray at 6:30 pm. Information is here and the ticketing link is here. This is a preview of the museum’s forthcoming exhibit, Food in New York: Bigger Than the Plate (opening September 16) and is co-presented by MOFAD (Museum of Food and Drink).
The Color of Salmon
Wild salmon are a gorgeous salmon pink because the fish eat marine krill, tiny crustaceans loaded with pigments – mainly one called astaxanthin but also another called canthaxanthin. These get incorporated into the salmon’s flesh and can be identified by testing laboratories….
Farmed salmon, alas, are not fed krill. Instead they are fed pellets like the ones fed to cats or dogs. As a result, their flesh is an unattractive gray color. Research on the industry-important question of what best sells salmon demonstrates two things: the darker its pink color, the more likely you are to choose it over more lightly colored salmon; and if the salmon is gray, you will not buy it at all.
So salmon farmers resort to cosmetics.