Food Miles from New Zealand
I am back from speaking at New Zealand’s “Primary Industries Summit,” a government-sponsored meeting of agricultural business leaders called to challenge their “conceptions of what the global economic environment will look like in 2020” and to suggest ideas about how best to position New Zealand’s agriculture to give it a competitive advantage. The short answer: good, fair, clean, and green. The big challenge: Food miles. New Zealand is really, really far to get to (it took consecutive flights of 6, 13, and 3 hours to get me to the meeting venue). For New Zealand business leaders, “eat local” means fighting words. Their mantra: our foods have lower carbon footprints than yours. That’s the perspective from the Antipodes. Antipodes, by the way, is the brand name of their local bottled water–at least the bottles are glass.
It’s good to be back. I will be posting catch-ups in rapid succession.