What Americans worry about when they worry about food

The latest consumer survey from the International Food Information Council has arrived, along with its press release. When it comes to food, Americans say one thing but do another (no surprise, this). The respondents to this survey are confused about calories, sugars, and fats, are buying lots of functional foods (although not as many as marketers would like), are not exercising enough, and are not taking nearly enough responsibility for food safety. For those of you interested in public health nutrition, there is much work to be done. Get busy!