Information about the Aspen Ideas Festival is here. I am scheduled for a session, The American Wellness Paradox, currently scheduled from 11:00-11:50 a.m., at the East Lawn Tent. This will be a discussion with senior HHS policy advisor, Calley Means. Here’s the blurb on it: “Americans are spending more than ever on healthcare, supplements, wellness trends, and “clean eating,” yet rates of chronic disease and metabolic illness continue to climb. As skepticism fuels the rise of movements like MAHA, debates over what Americans should eat have become deeply cultural, political, and economic. Two influential voices with sharply different perspectives on nutrition and food science explore how food systems, farming practices, consumer culture, and the wellness industry collided to create one of the defining public health debates of our time.”
by Marion Nestle
Feb
15
2009
Sales of HFCS-free foods zoom up
The bad press about high fructose corn syrup (HFCS) is having an effect. According to figures assembled by Phil Lempert, the Supermarket Guru, sales of products bearing “HFCS-Free” labels almost reached a billion dollars last year. Fruit drinks are the biggest HFCS-free category, but HFCS-free yogurts, vegetable juices, and breads are the fastest growing. Lempert doesn’t say what companies are using instead of HFCS. If it’s sucrose, it won’t be much of an improvement. But no wonder the Corn Refiners think they need a hefty public relations campaign.
March 21 update: This trend is a front-page story in the New York Times.

