USDA economists (a national treasure, in my opinion) have just produced an analysis of health (“no trans fat!”) and ecologic (Fair Trade, free-range) labels. Their conclusion: most of the time, the labels benefit food producers more than consumers. Why am I not surprised? Much evidence suggests that they confuse consumers about the issues (which is why I went to the trouble of writing What to Eat).
Next public appearance
I’m giving the keynote address at this organization’s Real Food Innovator Awards Gala.
It’s from 6:30 to 10:30 p.m. at Whittemore House, 1526 New Hampshire, NW