And this one is international. Ketchum Public Relations asked about 1000 people in the U.S., the U.K, Germany, Argentina, and China what they thought about a bunch of issues about food choice. The results are interesting, if not particularly credible. For example, 44% say they are confused about which foods are good for them, and only 30% or so would rank profit as the highest priority if they were CEO of a global food company. That’s the difference between consumers and people who go to business school, I guess. Enjoy and have a sane weekend.
Next public appearance
This will be the closing keynote to the 7th Biennial Childhood Obesity Conference, sponsored by the California Department of Public Health, UC Berkeley, the Atkins Center for Weight and Health, the California Department of Education, Kaiser Permanente, and the California Endowment.
It’s at about 11:30 a.m. in the Long Beach Convention Center.