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The new Dietary Guidelines for Americans actively promote meat and dairy intake, especially full-fat dairy. The USDA has long acted as a marketing arm of those industries through its research and promotion (checkoff) programs.
But the current government takes this new levels.

Here are the Secretaries of HHS and USDA:

More on the milk mustache campaign here, here, here, and here.
And how about RFK Jr’s birthday celebration:

Earlier, in 2025, USDA announced its plan to “fortify the American beef industry.”
Comment
I chalk all this up to the extraordinary lobbying power of the meat and dairy industries. Fruit and vegetable growers (“specialty crops”) do not have this kind of clout. Will eating more meat and dairy foods Make America Healthy Again? That seems highly unlikely. In my reading of the evidence, we—and the planet—would be healthier getting more of our calories from plant foods.I