Clark Wolf is the host and organizer. The panel—on food and politics—includes me, talking about my memoir, Slow Cooked, An Unexpected Life in Food Politics; Chloe Sorvino, author of Raw Deal: Hidden Corruption, Corporate Greed, and the Fight for the Future of Meat; Alex Prud’homme, author of Dinner With The President: Food, Politics and the History of Breaking Bread at the White House; and Tanya Holland, author of Tanya Holland’s California Soul. Free, but register here. It starts at 5:00 p.m. and lasts one hour.
by Marion Nestle
Feb
26
2009
Food marketing news II: Baked Lays
Food marketing is on my mind these days. It clearly is also on the mind of marketers at Pepsi. What’s wrong with you women. You aren’t buying enough Baked Lays? Pepsi’s research on your feelings about snacking and guilt reveals that you want foods that are healthier. Pepsi’s answer to this problem? New packaging, of course. This ad is probably too small to read but here’s what it says: First woman: “These things are the best invention since the push-up bra.” Second woman: “I wouldn’t go that far.” I wouldn’t either, alas.