This lecture, presented by Town Hall Seattle and sponsored by PCC Community Markets, is titled “Ask Marion: The Politics of Food and Nutrition.” It’s at 7:30 pm Seattle time and 10:30 pm New York time. Get tickets here.
Annals of marketing: Got Milk?–Lady Gaga style
This gem comes courtesy of DairyReporter.com.
It got my attention, for sure.
Recall that Got Milk! ads are funded by a USDA-sponsored research and promotion (a.k.a “checkoff”) program, this one, appropriately, for fluid milk.
Will this ad help reverse the long-term trend in declining milk sales let alone consumption?
Um. Why don’t I think so.