I’m honored to be speaking about my work to supporters of the Flagstaff Family Food Center, as part of the 2nd Annual Northern Arizona Anti-Hunger Summit. It’s at Grace Community Church, 4295 W Rte 66, Flagstaff, at 10:00 a.m. Registration is here.
by Marion Nestle
Nov
12
2013
Annals of marketing: Got Milk?–Lady Gaga style
This gem comes courtesy of DairyReporter.com.
It got my attention, for sure.
Recall that Got Milk! ads are funded by a USDA-sponsored research and promotion (a.k.a “checkoff”) program, this one, appropriately, for fluid milk.
Will this ad help reverse the long-term trend in declining milk sales let alone consumption?
Um. Why don’t I think so.
