Information about the Aspen Ideas Festival is here. I am scheduled for a session, The American Wellness Paradox, currently scheduled from 11:00-11:50 a.m., at the East Lawn Tent. This will be a discussion with senior HHS policy advisor, Calley Means. Here’s the blurb on it: “Americans are spending more than ever on healthcare, supplements, wellness trends, and “clean eating,” yet rates of chronic disease and metabolic illness continue to climb. As skepticism fuels the rise of movements like MAHA, debates over what Americans should eat have become deeply cultural, political, and economic. Two influential voices with sharply different perspectives on nutrition and food science explore how food systems, farming practices, consumer culture, and the wellness industry collided to create one of the defining public health debates of our time.”
Tone deaf ad of the week, UK version: Krispie Kreme
Thanks to Jane Snell for alerting me to the UK’s Krispie Kreme efforts to deal with Covid-19. It provides a Krispie Kreme Coronavirus Update website.
In addition to delivering surprise doughnut packages, we opened our first drive-thru in Manchester on 16th April. The drive-thru is serving NHS, Police and Fire workers, who will be eligible to receive complimentary hot drinks and one of our three-packs of original glazed doughnuts. We hope to have all nine of our drive-thrus opened by the 27th April, to serve NHS, Police and Fire workers, to support them in the battle against COVID-19.
The Update’s Community page, “Serving Smiles,” says:
We’ve all been asked to do our bit. To stay at home and patiently sit. To social distance. To wash our hands. To clap for carers. To call our grans. Big or small we all have our part to play. And ours? It’s delivering moments of joy each day. Now more than ever you all deserve a treat. And we want to remind you that life can be sweet. So we are back up and running throughout the British Isles. We are here to serve. Here to serve smiles.
It gets better: Krispie Kreme wants you to join its social movement.
The site comes with a Coronavirus Q and A. I know you will be relieved to see this one:
The CEO says “I want to reassure you that the safety and wellbeing of our staff will always be our No 1 priority.”
Yeah, right.
I don’t see anything here about worker pay, alas.
Or about how eating fewer doughnuts might be a good idea right now.
