Check out who funded this study of kids’ lunches in Brazil
The study, which looked at the nutritional quality of children’s lunches, comes to three conclusions:
- The nutrition quality of lunch in fast food restaurants is similar to a typical Brazilian meal [Really? Who paid for this?].
- The restaurant meals could fit into a balanced diet from time to time [Of course. Anything can].
- Every meal observed here could be improved with regard to sodium and fiber to promote children’s health in adulthood [Ditto].
Did you guess?
The authors acknowledge Equilibrium Consultancy which led this study. Funding by McDonald’s Corporation for the project was primarily to Equilibrium.
This is yet another industry-funded study with results favorable to the sponsor’s interests. These especially require scrutiny of hypotheses, methods, and interpretation and repetition by independently funded investigators.