Many rallied against the disclosure of added sugars, including those you’d suspect, like the International Council of Beverages Associations (which includes Coca-Cola, Pepsi, and Red Bull), General Mills, Ocean Spray, the Sugar Association, and the Snack Food Association, along with those you might not, like the National Yogurt Association…Even Gerber argues that added sugars shouldn’t be given a percentage Daily Value, and should instead only be listed in grams (it’s worth remembering that Gerber is in fact owned by Nestlé).
I’m giving the opening keynote at the Maine Grain Alliance’s 2025 Kneading Conference, which culimiantes in the Maine Artisan Bread Fair on July 26. My talk is at 8:30 a.m. at the Strand Cinema in Skowhegan, Maine. I’m really looking forward to this one.