by Marion Nestle

Currently browsing posts about: School-food

Feb 1 2008

New report on marketing to kids in schools

CSPI has just completed its investigation of the extent of food marketing in the Montgomery County, Maryland, school district. Guess what? There is plenty of it, even in elementary schools:30% of elementary schools use candy, baked goods, soda, fast food, or restaurant food at fundraisers. Guess what? Most of the marketing in junior high and high schools is also for junk foods. And all this is still happening despite excellent wellness policies. We have work to do!

Dec 17 2007

The Farm Bill, Alas

So after all that fuss about nutrition standards in the Farm Bill (see previous post on the topic), the Senate dropped them from its version. So now advocates for school nutrition are back to square one. Here’s what the Washington Post has to say about this fiasco. On the bright side, this failure to act gives advocates a chance to get to work at the state level and put even better standards in place. Onward!

Dec 9 2007

Want to do something about school food? Here’s how!

The Public Health Advocacy Institute has produced “Mapping School Food: A Policy Guide“for anyone who thinks school food needs fixing. As they put it, the Guide provides “tools to help advocates find answers, resolve conflicts, and build consensus for improving school food in their community.” Sounds useful, no? Enjoy and use!

Dec 6 2007

McDonald’s latest advertising venue: report cards

We have this week’s Advertising Age to thank for telling us about McDonald’s new marketing venue: the covers of report cards! And how’s this for an incentive: kids in this school district in Florida who earn all A’s and B’s, have no more than two absences, or (not even and?) exhibit good behavior are entitled to a free happy meal when they present their report card. Next?

Plenty, apparently. See what the New York Times says about all the other food companies that have figured out creative ways to market to school kids.

Dec 5 2007

School nutrition standards: what to do?

I can’t help getting caught up in the arguments about school nutrition standards, particularly because I was quoted in an article about them in the New York Times last week. I am very much of two minds on the subject:

On the one hand: My understanding is that Senator Harkin thinks that his plan for school nutrition standards is the best that can be expected in the current administration. Will the next Farm Bill do something better? I have no idea. So from a pragmatic standpoint, Harkin’s bill is worth supporting. It will get the worst foods out of most schools in most places.

On the other hand: With that said, I personally do not favor setting up nutrient-based criteria for deciding which foods are in or out. I think such standards are a slippery slope. If you set those kinds of standards, food companies will simply formulate products to slip just under the cut points. Does a gram of sugar make that much difference? I don’t think so. My personal view is that schools shouldn’t sell competing foods at all and that vending machines should be removed from schools. Out! Vending machines didn’t used to be in schools and they don’t have to be there now. But, as I like to explain, I have tenure and I get to take principled positions on such matters.

Opinions, please!

And, if you read Portuguese, you can see further comments on this site.

And here’s what the New York Times editorial writers have to say about this issue.

Nov 30 2007

CSPI’s latest school food report card

Kentucky and Oregon have initiated reasonable school food policies, according to the latest report from Center for Science in the Public Interest, but two-thirds of the states still get bad grades on their report cards. CSPI is working with Senator Harkin to get national standards into the farm bill. The report card is good evidence that voluntary standards aren’t working.

Oct 21 2007

School food getting better?

A new survey from the Centers for Disease Control and Prevention (CDC) finds “considerable improvements” in school food in recent years. In response to concerns about childhood obesity, schools are making changes in food availability and physical activity requirements. Well, maybe some schools. If you are an optimist, you will be cheered by what’s happening: nearly 30% of schools have banned junk foods from vending machines, when only 4% did so in 2000. If you are a pessimist, you will shudder to hear that soft drinks are still sold in 75% of high schools. And oh great: schools selling bottled water have grown from 30% to 46% (what ever happened to good, clean, free water?). The New York Times summary of the report is worth a look, as is the fact sheet from the CDC.

Oct 18 2007

Charge kids more for junk foods?

A high school in Pittsburgh, worried about kids’ weight, is charging kids an extra 50 cents for lunch if they want French fries. I wonder. Will this encourage kids to eat more vegetables?