Currently browsing posts about: Sugars

Really, I can’t make this stuff up.

Thanks to Jim Krieger of HealthyFoodAmerica.org for sending me to Food Navigator-USA: Post launches the first-ever cereal designed to promote sleep.

A cereal meant to be consumed at bedtime?  I wanted it for my cereal box collection, and there hasn’t been a good one like this for a long time since the FDA started discouraging ridiculous health claims.  I went straight to the Ithaca Walmart and scored a box.

Sweet Dreams, the box tells you, is “part of a healthy sleep routine.”

The front-of-package claims:

• Made with whole grains
• Supports natural melatonin production with zinc, folic acid, and B vitamins
• Excellent source of Vitamin E for neuroprotection

The back-of-package claims:

• Sleep…We want to help you enjoy it.  With delicious wholesome ingredients, curated vitamins and minerals, and a specially formulated night-time herbal blend, our dreamy cereal is part of a healthy sleep routine.
• Made with a night-time herbal blend containing a touch of lavender and chamomile

I looked up the website:

For 130 million American adults, a good night’s sleep is elusive. You deserve good sleep, and we want to help you enjoy it! So, we made Sweet Dreams cereal, the first ready-to-eat cereal specially designed to support a good sleep routine and a fresh start to the next day…Available in Blueberry Midnight and Honey Moonglow flavors, make Sweet Dreams cereal a part of your bedtime routine and enable a better sleep cycle while satisfying those nighttime food cravings.

Comment:

I hardly know where to begin: “curated vitamins and minerals”?  “Supports natural melatonin production”?

This last is a structure/function claim like those for supplements.  It requires only the barest hint of scientific substantiation.

Reader, I ate it.

The cereal is crunchy, with occasionally visible almonds, but is cloyingly sweet (to my taste): A cup of cereal has nearly a tablespoon (13 grams) of added sugar– 24% of a day’s total sugar allowance.

No wonder it’s so sweet.  Sugars appear seven times on the ingredient list.

Whole Grain Wheat, Rice, Cane Sugar, Almonds, Whole Grain Rolled Oats, Canola and/or Soybean Oil, Flavor Clusters (Sugar, Corn Syrup, Degermed Corn, Palm Oil, Natural Flavor, Cocoa (processed with alkali)(for color), Blueberry and Carrot Concentrates (for color)), Salt, Honey, Corn Syrup, Barley Malt Extract, Molasses, Tocopherols (Vitamin E) to maintain freshness, Natural Flavor.

Post must be trying to sell more cereal.  Eat cereal at night?  Well, if you have sleep problems I suppose you can give it a try.

I ate this cereal in the morning.  It did not make me feel sleepy.

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I received an emailed announcement alerting me to today’s big event: It’s National Peanut Brittle Day, “a day dedicated to honoring one of our favorite uniquely American treats.”

Who knew?

The press release continues with some not-so-sweet news:  peanut brittle is yet another victim of inflation.

The chart shows the cost of the raw ingredients in peanut brittle has increased by nearly 18% — from just under $0.38 per pound in early 2021 to nearly $0.46 cents today.

Other cost increases: transportation, energy, labor add up to “a recipe for expensive candy!”

A strange press release, but an interesting commentary on what’s happening with prices.

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For 30% off, go to www.ucpress.edu/9780520384156.  Use code 21W2240 at checkout.

I was sent a note from the University of California Research Consortium on Beverages and Health about its new fact sheets on sugar-sweetened beverages done in collaboration with the American Heart Association.  The Consortium includes faculty who work on some aspect of sugar science on all ten UC campuses.

Factsheets and Infographics on the UC Research Consortium on Beverages and Health webpage:

• Factsheet: What Are Sugary Drinks?
• Factsheet: 7 Reasons to Skip Sugary Drinks.
• Factsheet: Health Harms of Sugary Drinks.
• Factsheet: The Heavy Environmental Impact of Sugary Drinks.
• Factsheet: Sugary Drinks and COVID.
• Factsheet: How Four Cities in California Are Using Sugary Drink Tax Revenues. UC Research Consortium on Beverages and Health.

They also can be accessed from UC’s Nutrition Policy Institute publications page.

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For 30% off, go to www.ucpress.edu/9780520384156.  Use code 21W2240 at checkout.

Hat tip to Matthew Kadey for this one.  It’s a great example of a study title that makes me want to know : Who paid for this?

• The study: Randy L. Aldret, Michael McDermott, Stephanie Aldret, Greggory Davis and David Bellar. The Acute Effects of a Maple Water Drink on Exercise Responses, Oxidative Stress and Inflammation in Overweight College Males. Journal of Food and Nutrition Research. 2022; 10(9):593-599. doi: 10.12691/jfnr-10-9-2
• Rationale: “The purpose of this study was to examine the acute effect of maple water on exercise responses and biomarkers of post-exercise inflammation and muscle damage in an overweight male college population.”
• Method: “The treatments for the study consisted of 12 fluid ounces (355ml) of pure MW (Drink Simple Maple Water, Drink Maple LLC) or an identical volume of distilled water flavored with maple extract to mimic the smell and taste.”
• Conclusion: “Early outcomes indicate maple water has positive benefits for those that exercise in the areas of cardiovascular fitness and post exercise inflammation.”
• Competing Interests: “The authors declare the following real or perceived conflicts of interest in the context of this study: financial conflict of interest, as this study was funded in part by grants from Drink Simple LLC (Grant #370261).”
• Comment:  The comparison here is maple water versus plain water.  Maple water contains sugars and electrolytes (potassium, manganese, calcium); the water placebo does not.  The result seems predictable from the funder, as is the study design.

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For 30% off, go to www.ucpress.edu/9780520384156.  Use code 21W2240 at checkout.

It’s hard to know what to make of the new products heading for the market.

Here’s one.

The rapper Calvin Cordozar Broadus Jr (aka Snoop Dog) is planning to introduce a new breakfast cereal (When?  Sometime soon).

Just what we need.  Another sugary cereal targeting kids.

If a Nutrition Facts label is available, I couldn’t find it online, but I’m guessing 30-40% sugar, and full of color and flavor additives, and super ultra-processed.

But it’s gluten-free and some of the sales revenues will go to support Door of Hope, which advocates for homeless families.

Despite the do-good aura, it’s not what nutritionists recommend, alas.  Well maybe as an occasional treat.

Will Kellogg complain about copyright infringement?  This is clearly a Froot Loops copycat, only with marshmallows—more marshmallows, no less.

Sigh.

At the request of Congress, the USDA’s Food and Nutrition Service (FNS) has just released “Added Sugars in School Meals and Competitive Foods.”  The report itself is at this link.

The idea was to find out whether schools were meeting the 10% standard: meals and snacks were not to exceed 10% of calories from added sugars.

Note: the 10% is meant to be a ceiling, not a floor.

The report’s Key Findings

• Practically all—92%—of school breakfasts had 10% or more of calories from added sugars.
• The majority of schools—69%—served lunches with 10% percent or more calories from added sugars.
• The main source of added sugars in school meals is flavored (e.g., chocolate) fat-free milk; this contributed 29% of the added sugars in breakfasts and 47% in lunches.
• Of the 10 most popular a la carte food items available at breakfast, 6 exceeded the 10% maximum for added sugars.
• Of the 10 most popular a la carte food items available at lunch, four exceeded the 10% maximum.

Mind you, this says nothing about sweet snacks and candy used as rewards, treats, snacks, or celebrations in classrooms.

But if you want to know why nutritionists like me would like to see chocolate milk mostly kept out of schools, here’s why.

We have Healthy Food America and the University of Washington, the UCONN Rudd Center for Food Policy & Health, and the Public Health Law Center at Mitchell Hamline School of Law to thank for this guide to tax legislation that will promote health and racial equity.

The report:

• Reviews tax laws proposed and achieved in the US
• Summarizes the experience of advocates and policymakers
• Examines approaches used in alcohol, tobacco, and cannabis taxes
• Recommends how to draft legislation to promote equity

The full report: Investing Sweetened Beverage Tax Revenues to Advance Equity: Recommendations for Drafting Legislation

The brief report is here.

An infographic provides a quick overview.

Other supporting materials are available on the Healthy Food America website.

Want to give this a try?  Here’s how.

The study:  Daily consumption of cranberry improves endothelial function in healthy adults: a double blind randomized controlled trial.  Christian Heiss,  et al.  Food & Function.  2022;7.  DOI https://doi.org/10.1039/D2FO00080F

Objective: To investigate the vascular effects of acute and daily consumption of freeze dried whole cranberry in healthy men and how effects relate to circulating cranberry (poly)phenol metabolites.

Methods: A double-blind, parallel-group, randomized controlled trial was conducted in 45 healthy male adults randomly allocated to 1 month daily consumption of either cranberry (9 g powder solubilized in water equivalent to 100 g of fresh cranberries, 525 mg total (poly)phenols) or control (9 g powder, no (poly)phenols).

Results: Cranberry consumption significantly increased FMD [flow-mediated dilation].

Conclusions: Acute and daily consumption of whole cranberry powder for 1 month improves vascular function in healthy men and this is linked with specific metabolite profiles in plasma.

Funding: This study was funded by the Cranberry Institute and by the Research Committee of the Medical Faculty of Heinrich-Heine University Dusseldorf (grant number 9772574). The authors also acknowledge a Susanne Bunnenberg Heart Foundation grant to Dusseldorf Heart Centre.

Comment: I like cranberries.  Of course I consider them healthy to eat.  All fruits have health benefits.

But cranberry powder?

And cranberries are tart,; they need sugar.  Ocean Spray’s cranberry sauce recipe calls for one cup of sugar added to 12 ounces of cranberries.

Moderation, please!